Denmark takes top spot in 2016 World Happiness Report

(16 Mar 2016) RESTRICTION SUMMARY: AP CLIENTS ONLY
SHOTLIST (including transcript):-
AP TELEVISION - AP CLIENTS ONLY
Copenhagen - 16 March 2016
1. Wide canalside houses in Christianshavn quarter
2. Medium of boats on canal
3. Medium of church spire
4. Various of cyclists
5. Dorthe Pedersen, co-founder of Cycling Without Age, working at a desk
6. Sticker on Pedersen's laptop
7. SOUNDBITE (English) Dorthe Pedersen, Co-founder of Cycling Without Age:
"Being in a bicycle you're just closer to the surroundings, you're not closed in, in a bus or a car, so the bicycle gets you really close to people and surroundings."
8. Various of Theis Rud Lauesen, Cycling Without Age volunteer "pilot", taking elderly Danish man, Jorgen Hass, for ride in a rickshaw
9. SOUNDBITE (English) Jorgen Hass, Elderly Dane:
"It's wonderful to have wind in the hair, like a bird."
10 . Cutaway of Hass's blanket
11. Mid of Hass
12. SOUNDBITE (English) Theis Rud Lauesen, Cycling Without Age volunteer "pilot":
"The thing about happiness is, in Denmark we care about each other and that is shown through our entire welfare system, that we try to at least take care of each other, across all generations."
13. Various of Lauesen and Hass cycling
14. Various of entrance to Byhaven 2220 community gardens
15. Lauesen and Hass arriving at Byhaven 2220 community gardens
16. Various of Candela Vargas Poveda, volunteer at the Byhaven 2220 community gardens, walking in the gardens and tasting produce
17. SOUNDBITE (English) Candela Vargas Poveda, Volunteer at the Byhaven 2220 community gardens:
"It's not just about growing food but also about making community and eating it together and being together."
18. Cutaway of sign reading (English) "Insect Hotel"
19. SOUNDBITE (English) Candela Vargas Poveda, Volunteer at the Byhaven 2220 community gardens:
"The cities (in Denmark) at least are designed for the people. They are thought (out) for people, to make them happy and not stressed.
20. Various of Kjartan Sveistrup Andsbjerg, researcher at the Happiness Research Institute, working on a laptop
21. SOUNDBITE (English) Kjartan Sveistrup Andsbjerg, researcher at the Happiness Research Institute:
"The thing that really sets Denmark and the other very happy countries apart from other countries is not that we have a lot of very happy people but just that we are able to eliminated extreme unhappiness."
22 . Cutaway of Andsbjerg using a computer mouse
23. SOUNDBITE (English) Kjartan Sveistrup Andsbjerg, researcher at the Happiness Research Institute:
"What we see from research on happiness is that we continuously, time after time, overestimate the value and the impact of wealth, of material riches."
24. Mette Stenstrup and friend Annette Joenson talking
25. SOUNDBITE (English) Mette Stenstrup, Advertising Partner:
"I'm happy, and I think it (Danish happiness) has to do with trust, general trust between people and not too much hierarchy, that everybody is worth the same, so the cleaning lady and the general director, their opinions matter equally."
26. Various of Danish flag on top of Royal Lifeguard Institution
DENMARK: HAPPIEST PEOPLE ON EARTH
Denmark, perhaps better known for its fictional, suicide-agonising prince Hamlet and fierce marauding Vikings than being the nation of the happiest people, has just won that accolade.
They Scandinavian nation of 5.6 million has held the title of that quirky, elusive emotion twice before since the world body started measuring happiness around the world in 2012, based on a variety of factors.
Denmark's high rates of volunteering is also considered a potential factor by many.

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