How to make money. Starting and running a business by learning from global companies. Part I

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474 kids from 30 countries enrolled in “How to make money. Starting and running a business by learning from global companies.” The session follows the format I use at NYU. Students pick a global company to learn how to make business decisions and start a small business.
This group picked Procter & Gamble, McDonald's, Nike, Estee Lauder, Berkshire Hathaway, and Disney.
The youngest participants were in their first year of high school; others were completing their master's degree. The session was free and open to everyone.
During the session, they learned about market research, pricing, foreign exchange, and financial metrics. This is part I.
Content
Introduction 00:00
Pricing 06:42
Inflation 14:42
Foreign exchange 19:29
How to gather financial information 25:50
How to use a Profit & Loss 35:50
How to use a Balance Sheet 44:55
Market Share 56:25
What was the primary reason why you bought this product? 59:20
What is Payback 1:05
What is Return on investment 1:06:10

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How to make money. Starting and running a business by learning from global companies. Part I

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